The drums look quite cool—nuanced and textured and playful and a little unexpected in the really good way, just like .Paak’s music. Check out the images and the great promo video. I hope more companies and artists do similar marketing vids in the future. It’s nice to see and hear the drum in action and get some laughs along the way.

Happily, you can still purchase your very own set of new Black Oyster Pearl Ludwigs for only 3 grand or so, but there is absolutely no guarantee you’ll ever record a hit song like “Can’t Buy Me Love” or “I Want to Hold Your Hand.”

Corey Miller is a star tattoo artist who has lent his inking eye to help create Ludwig’s latest limited-edition kit. The set features a 22″ x 22″ bass drum, 14″ x 7″ snare, 12″ x 8″ rack, 16″ x 14″ floor tom, and of course Miller’s tattoo art on a White Marine Pearloid wrap. No word yet on the price or exactly how limited a “limited-edition” set it is, but we’re betting the drums are not the most wallet friendly on the market today. If you’re tough enough to play these things, though, you’re probably tough enough to steal them. Let us know how the thievery goes.

By the way, the cool pic of Corey below was taken by Robert Downs, music photographer extraordinaire. We recently sat down for a lengthy chat with Robert about his time behind the camera and what it’s like photographing some of the world’s greatest drummers. Keep your eyes peeled for the interview.

First up is a modernized version of the company’s legendary Black Beauty snares. Featuring the same nickel-plated brass shells as their big bros, the new Black Magic snare drums are outfitted with matching die-cast hoops for increased volume and tube-style lugs for maximum shell resonance. They’ll be available in three sizes—14″ x 5″, 14″ x 6.5″, and 13″ x 7″—and they’ll be priced to move, starting at $489.99.

Then Ludwig really takes off the gloves with its Centennial series of affordable maple shell packs. The drums boast Ludwig’s new Classic Micro-Lug, Vibra-band mounting system on toms, and 2.3mm drum hoops. The finish options include transparent high-gloss and as well as the new 2mm SuperFlake sparkle lacquers. MSRP starts at “less than $1,400,” which we presume means $1,399. We can’t do the math on what the cock-rock double-kick kit in the second pic below will cost, but we’re certain it’s totally worth it.

Bill Ludwig lived a long and productive life and was a mentor to so many percussionists and the music industry. He was a true leader that developed so many percussion products and marketing concepts to promote music and percussion education and further along the advancement of percussion instruments and performance throughout the world.